nice for browsing maybe, but ultimately you still have to use a web browser to buy your stuff. i just don't see what this offers that a web browser doesn't, but i do see what a web browser offers that this doesn't.
considering people get referal money from making this rather simple widgets, how many do you think we will see?
i guess no less than 10.
the real question is whether it is ethical to not let people know that amazon is paying these people for referals?
my gut tells me people should know.