I understand your point about the price, but I would like to explain a bit our side of the story: - We are located in Europe and over the past years, the value of the USD has been reduced from more than 1.2 Euro to only 73 Eurocent. This means that for every USD we earn, we only get about half as much as just a couple of years ago. - The new licenses we sell on our webstore are licenses for life. No more upgrade fees. We would love to offer iMsafe for $20. In that case, we would pay $3 to Kagi, leaving us with $17. After conversion to Euro (incl. transaction fees), we would only have 12 Euros, which is ridiculously low, as the purchasing power of the Euro in Europe is very comparable to the purchasing power of the dollar in the US (you can easily see this by comparing Mac prices between the US and Europe: the prices in Euro are about the same as the prices in USD). It's not my intention to start a discussion about pricing or about the USD versus the Euro. I just wanted to share our philosophy when setting the price. We are probably not the cheapest product in the market, but we just think that iMsafe offers a reliable, elegant solution that is very Mac like and easy-to-use. We offer fast and reliable support and the license is valid for infinity, so all in all I think it's a pretty good deal. Especially when you look at the household license which covers 5 Macs for only $49. (Version 2.0) |